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“Things
you probably want to know...”
Here are a selection
of questions that I’d probably want to ask myself, if I were
you!
You don’t have any testimonials.
How can I trust you?
I don’t use them because most people don’t believe them
- and that probably includes you, too! I’ve been writing
for 25 years with many of the world’s biggest brands and best
known companies and I’ll still be doing
that far into the foreseeable future. My word is an absolute
bond. It is the basis of all that we can
accomplish together and my commitment is never given lightly.
You don’t promise me riches.
Why not?
Remember Aladdin? Bad news, I’m afraid - it was a fairy story!
I deal in real life. I don’t make silly, vapid and empty promises.
I can’t make you rich. Only you can do that and my
commitment to you is to try to help you to get there. That is the
only promise I can make to you.
And you won’t guarantee
results?
No. Absolutely not. I cannot and no one ever should. This is real
life and who knows what may happen? What I can guarantee
you is that you will have my vast knowledge, huge
experience, wit, wisdom and innovation
in finding the right words and messages to make people sit
up, listen and respond to your proposition.
Will you work on a results-only
basis?
No, sorry, I won’t. It’s rather like telling a taxi
driver you’ll only pay him if you like the view and the ride
is comfy. What would you expect him to say … ?
Do you do anything speculative,
or for free?
Again, no I won’t. Ever. I’ve spent 25 years
gathering knowledge, information, skill and considerable expertise.
I have paid many times over for the skillset
that I am able provide.
Well, what guarantees do you offer?
I will work with you to make your copy work the way you want
it to. And I will make that easy to achieve!
I will write your first draft in super quick time. You’ll
then work with me to refine it until it captures every nuance, intimation,
innovation, idea and sentiment that you wish to sell and promote.
Brief me properly and thoroughly
and your job is practically done!
If I use you, how does it work?
For an upfront cost (itemised and
quoted to you from the Copy Evaluation Control Sheet that you will
have completed) I will do two major copy drafts followed by two
rounds of light to medium tinkering. After that, further editing,
tuning and refining will be charged on an hourly basis.
What if I don’t like the
copy?
If we have done everything properly and I have responded to your
notes on the Copy Evaluation Control Sheet then I will work
to fix the copy until you feel that it is right, provided that we
can agree on a set number of edits and redrafts.
(More than 5 is out of the question, I’m afraid!)
Naturally, should you be unhappy, I’d be very distressed.
It means that I have not done my job - and
in 25 years I have rarely ever failed! But
it happens and there are always many ways to resolve every issue
to the total satisfaction of everyone involved.
I will not allow you to walk away unhappy and
I will do, within reason, whatever it takes to make sure you are
satisfied by the service you have received. Isn’t customer
satisfaction what exemplary customer service is all about?
How do I pay you?
I prefer international bank transfer using the BACS payment system,
but I can also work with most major credit cards. We can always
talk about how to make it easy for you.
Can I contact you personally?
I am always available
and will endeavour to respond very quickly.
Once you become a client, you can contact me using VoiP telephony.
What’s your ‘real’
experience as a writer?
Others may talk much and promise more - but
for over 25 years, I’ve done it and I’ve always delivered!
Take a look here
- you’ll see that it is a pretty impressive line up that I
have consistently delivered results for!
I want more than a writer. Can
you help?
Yes I can and I’d be glad to. Talk
to me and let’s talk about what
you need. Then we’ll set about creating the best ways to get
you where you want to go.
Who owns the copyright?
Until the bill is settled in full, I do. After which, ownership
passes to you, but I reserve the right to use any work that I have
created as part of my own showcase, unless a total confidentiality
agreement has been signed.
I still have some questions, how can
I contact you?
Simply click here
and complete the form. I'll get back to you as soon as I can.
I've got a project I would like you to cost.
Simply click here
to go back to the main page and complete the short First Contact
form. If
you know exactly what you want go
here.
I'll review everything quickly and get back to you within 24 hours.
With every best wish
John Beavis
Words that matter, from ideas that
count.
PS: If you want to
make your words sing and dance, sign up now to receive my 10 hot
tips! They’re absolutely free - you won’t be
pestered, no salesman will call and no one will badger you on the
phone! Just enter your first name and primary email address in the
box below then press the red button and they'll be with you in a
few short minutes from now.
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